conceptual marketing is best done by following generations.
it is painfully obvious that few individuals know themselves very well and that we live in constant self-doubt.
this feeling of inadequacy is the essential road map to success in marketing. the model is old folks designing for youth markets.
most bumble along and serve as fodder for the stinging observatios of young writers rising to the top.
cigars are lit and the young writers come to work.
sucessful marketing within ones own demographic group is largely a matter of being in the right place at the right time
and then having an accident.
see Rebecca Black.